With more than seven years of architecting integrated marketing solutions with Adobe technology partners, David Humpherys currently serves as Data Evangelist for Adobe Marketing Cloud.
In this role, Humpherys works with internal product management teams and industry leading technologies to harness big data for powering business optimization.
In his free time, Humpherys enjoys landscape photography and playing with Adobe Photoshop.
|How Big Data is enabling personalized relationships between brands and consumers||06 NOV 2015||08:30am - 09:15am|
Marketing is evolving from heavy dependence on one-to-many broadcast mediums to unlocking richer, one-on-one experiences between brands and consumers. Big Data is the key to personalizing these relationships along with technology innovation and cloud services. Learn how Adobe is using Big Data to drive greater value for marketers and consumers.